Performance Coaching Skills for Managers Certificate

Performance Coaching Skills for Managers Certificate


Due to COVID-19, we have changed the format, title, and delivery method of this course. It will now be offered online, with shorter hours and a lower price. This new offering is a standard course, not a certificate program.

The new course is called A Coach Approach to Work Performance Feedback. View the details and register here.

We leave the certificate information here for your reference; we plan to offer the certificate again in 2021.

Transform employee performance using a coach approach to feedback!

NEW four-day Coaching Certificate

Two business people talking over coffeeCoaching is a powerful approach to performance management that enhances employee engagement, helps achieve higher levels of productivity, and creates empowered cultures. By using coaching skills to lead people and manage performance, you can help employees generate better ideas, take action, and increase their self-accountability. You will leave this program with the tools and practical skills to engage your employees in their growth and performance improvement.

Learning outcomes: as a result of attending this program, you will:

  • Increase trust between you and your employees
  • Create higher-performing individuals and teams
  • Foster loyalty, commitment, and engagement
  • Drive better goal achievement
  • Create more bandwidth for you to work on higher priority items
  • Develop your employees more effectively
  • Sharpen and deepen your listening skills
  • Develop your ability to ask great questions

What our learners are saying about this training

“It was great to leave with concrete tools for coaching.” — Ryan Paterson, VP, Anytime Fitness of Southern WI

“Thank You! Great class. Great experience. Trainers walked the talk. — Connie Williams, City of Madison

“So awesome! Expert teaching and facilitation with a great mix of materials, discussion and application. I hoped to leave the class with clear coaching tools to apply and I left with so much more!” — Holly Bender, Regional Campaign Director, Sierra Club

“Excellent! Holistic. Application to all of life.” — Adam Brandt, IT Director, Lafayette County

“This class had a significant impact on me, my leadership style and overall confidence due to how the material was presented. Sarah did a great job of making it relatable and provided practical experiences and encouragement.” — Brent Running, Sr. Manager, Staff and Volunteer Engagement, YMCA.

“Facilitation was artful. Sarah is a really talented facilitator and brought out the best in our group. An amazing experience. Thank You!” — Jennifer Peterson, Sr. Director of Programs, Literacy Network

“A good combination of management and Emotional Intelligence. Lots to apply. I can now use these skills to benefit employees and patients.” — Julie Stephenson, Occupational Health and Patient Experience Manager, Southwest Health.

Have Questions?

Contact Program Director Laura V. Page at or 608-890-3627.

At a glance

What: The Performance Coaching Skills for Managers certificate is designed to train managers/supervisors, team leaders, and human resource professionals to use coaching as a performance management style that motivates others to take responsibility for their growth and reach important goals.

When: Module 1: July 22-23, 2020; Module 2: July 29 & Aug 6, 2020 | 9 a.m. to 3:45 p.m.

Where: UW Arboretum Visitor Center

Who should attend: Leaders, managers, and HR professionals who want to add coaching skills to their tool kit and motivate work performance through employee engagement.

Cost: $1,950; gov’t/nonprofit* $1,350. Lunch included.
*This rate is available to nonprofit and public sector organizations, government agencies, and nonprofit educational institutions. For questions about eligibility, please contact the program director.

Credit hours: 24 instructional hours; 2.4 Continuing Education Units (CEUs)

Experienced instructors include:

Sarah Young is a Professional Certified Coach (PCC, International Coaching Federation) and Certified Professional Co-Active Coach (CPCC, Coaches Training Institute). She is also a Certified Scrum Master through the Scrum Alliance. Sarah started her consulting firm, Zing Collaborative, after an eight-year career in the corporate world leading people, projects, and teams. Her clients range from high-tech start-ups to nonprofits, large companies, and state agencies.

Laura V. Page, MS, MS-J, was an independent management consultant for 24 years before returning to UW-Madison as a leadership and management program director. She currently heads the area programming team.