Leading Out Loud: Using Story in Communication


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Note: This class meets in a highly interactive online format on two mornings.

Leaders at any level in an organization need to be able to persuade and inspire. Decisions need to be made. Change needs to happen. Teams need to come together. There are many tools leaders can use to increase their impact, whether speaking formally or just discussing ideas in a meeting. We'll explore one of them, how to use stories effectively, including how to avoid overuse and exaggeration - because the bigger issue here is trust and believability.


Learning objectives

  1. Explore the fundamental nature of inspiration, influence and credibility, as a framework for why and when to employ story.
  2. Use insights about human perception to guide communicating with authenticity, which doesn’t require “polish.”
  3. Review six different types of stories and when to use them, including “Who I am” and “I know What You Are Thinking” stories.
  4. Learn seven guiding strategies for making your stories effective.
  5. Practice incorporating specific story structure elements to make your stories more impactful and memorable.
  6. Receive feedback on your individual profession stories.

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Overview: Extra Information

SHRM Recertification Provider 2021 seal

Division of Continuing Studies is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CP® or SHRM-SCP®.

Earn Continuing Education Hours

By participating in this class you will earn:

Instructional Hours 6
University of Wisconsin Continuing Education Units .6

Explanation of Continuing Education Hours

Upcoming dates (0)

Not scheduled at this time. Join the mailing list.

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Program Questions?

Contact info@dcs.wisc.edu or 608-262-1156

Registration Questions?

Email registrations@pyle.wisc.edu or call 608-262-2451.

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What Attendees Are Saying

"Great class! The 6 'Cs' of storytelling were especially helpful." — Kerry Zaleski, UW School of Medicine and Public Health

"All of it was useful!" — Joshua Roy, WI Dept of Public Instruction

"Diana was such a good instructor; compelling, knowledgeable and easy to listen to." — Heidi Wilhelm, UW Credit Union

"Instructor was a delight – fully prepared, engaging and really helpful. Kept me engaged for the entire session. Recommend it."

"Clear presenter and responsive to our questions." — Tracie Cook, UW Organ and Tissue Donation